When
you plan a party of any sort, your objective is to ensure that your
guests have a good time. Your choice of entertainment, particularly
if you are considering a DJ, is crucial. Who you choose to provide
entertainment at your wedding reception or special event will have
a greater degree of effect than any other factor. This includes
such things as food, location, photographer, etc. Afterall, the
entertainment portion of your event is considered to be responsible
for 80% (or more) of the events success. Think about it. When
was the last time you left an event saying "That party was
wonderful! The entertainment was terrible, but the prime rib was
terrific!" You see, the DJ you choose is critical and is a
direct reflection on you.
Here
are some important points to remember when
you interview a DJ company.
Prompt
return of your phone calls or emails.
You should expect to get a call back or an email back within
24 hours. Many DJs are out working and may not be able to return
your call within an hour or two.
Is
the DJ willing to meet with you and present their services even
BEFORE their services have been secured or are they just trying
to book the date sight unseen?
Is their material neat and professional looking, and is their
presentation organized and informative? At DJ Wes' Mobile DJ Service
we are proud to offer free consultations!
Is
the price too good to be true?
It seems that DJs are often the last service chosen, after much
of the budget is expended on a venue, food and clothing. This often
leads brides and party planners to shop for the cheapest price possible
because of a lack of resources. This often backfires when holding
out for the lowest price. However, if you follow the guiding principals
noted here, you will know to avoid services that have a rock bottom
price because they will not be able to display the level of quality
and attention to detail that EVERY client deserves!
Is
the person knowledgeable about your type of event?
There are all kinds of DJs. Club DJs, Rave DJs, Wedding DJs…the
list is endless!! Can the DJ you interview handle your type of event?
Ask the DJ how many events of your type have they done.
Does
the DJ take their trade seriously enough to attend trade seminars
on a regular basis?
Is he a member of any professional industry associations?
Is
the DJ insured?
This
is very important. At least $1 million in liability insurance is
recommended.
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What
sort of tools does the DJ use to procure and plan your event?
In a good interview, the DJ should show you several documents.
First and foremost is a planner. This planner should impress you
enough to the point where you begin to understand that the DJ you
are hiring is a professional, and is capable of handling your event.
A sample copy of the contract to be used should be available as
well.
Does
the DJ have a music list that shows you what sort of music he or
she has available?
Many DJs do not use music lists, others do. However, in some
fashion, you (the client) need to be assured that the DJ you hire
not only has a sizable collection, but has a variety of music, especially
for wedding receptions, where there will be a wide range of age
groups in the same room together. Does the DJ use professional grade
equipment? If the DJ does not have pictures of his or her gear,
you should ask to set up a time to see the equipment or see pictures
of the DJs set up. Although there are many fine stereo equipment
components made, they are not suitable for commercial or repeated
use and varying room conditions. The DJ should be able to tell you
what they use and characterize the equipment as professional grade.
Will
the DJ offer to meet with you AFTER signing the contract to plan
the details of your event?
A professional DJ should ALWAYS be willing to discuss your event
at any mutually agreeable point in time before the event, and should
display the flexibility to accommodate changes, be creative, and
help you solve problems. Meeting your DJ to plan your event is of
paramount importance to the success of your event such as a Wedding
Reception. Will the person that you interview be the person that
will perform at your event? This is THE most common complaint about
the DJ industry today. The person you meet turns out NOT to be the
person that actually does your show. Often, you are not made aware
of this. Ask the DJ you interview if they will be the actual person
performing, or will someone else perform the event. You need to
know this UP FRONT before you sign a contract.
|
DJ Wes at the Bridal Rhapsody Extravaganza
Bridal Show
At The Agricenter International. Jan 5th, 2003 |
You
should consider your DJ service an insurance policy!
An insurance policy that insures all of the other money you have
spent will not result in bad memories. As they say, "you get
what you pay for". This is especially true when hiring wedding
professionals. Good entertainment is NOT cheap, and cheap entertainment
is NOT good!! And yet many people will pay far more for a cake,
flowers, or food than they will for the most crucial ingredient
of your event - the entertainment. The photographer is responsible
for capturing those Kodak moments on film. This is an important
job. But, the DJ is responsible for creating those moments! That
too is an important job.
A quality DJ should display many (if not all) of the following skills and attributes:
-
Master of ceremonies
- Party organizer
- Sound technician
- Lighting technician
- Ability to read a crowd and pick the right music
- Flexibility to adapt to sudden changes
- Follow the plan that you and your DJ have worked out using a planner
- Seamless continuous music at all times unless otherwise specified
- Extensive library of music
- Professional grade equipment
- Audience motivator
- Ability to co-exist and coordinate with other professionals at
your event
If
you decide to hire a company that does not provide this level of
quality and service, you may be in for a less than desirable result.
At DJ Wes' Mobile DJ Service, we pride ourselves on our attention
to detail, our ability to be creative and provide solutions that
work, and create a friendly, warm environment for your guests.
Accept nothing less than the best!
I also recommend Respond.com's article on the value of hiring a professional, high quality & experienced DJ verses someone who is not.
- Check DJ Wes' availability here -
Originally written by Bill Smith's
Magic of Music, Cary NC
with additional content added by Wesley Flint
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